It all started with a simple idea: what if shoes could be both stylish and comfortable? As someone who spent years searching for the perfect pair—something that wouldn’t sacrifice comfort for looks—I knew there had to be a better way. After countless blisters and sore feet, I decided to take matters into my own hands. In 2015, I sketched my first design on a napkin during a coffee break, and that was the beginning of what would become www.lucxmebaghubx.com.
Honestly, it wasn’t easy. I spent months researching materials, testing prototypes, and even convincing a skeptical cobbler to work with me. But when I finally held that first pair in my hands—soft, supportive, and undeniably chic—I knew it was worth every late night. Today, we’re still driven by that same obsession: creating footwear that doesn’t make you choose between feeling good and looking great.
At our core, we’re about more than just shoes. We believe what you wear on your feet should empower you—whether you’re running errands, crushing deadlines, or dancing the night away. That’s why we focus on three things:
And here’s the thing—we’re not perfect. Sometimes a style sells out faster than we expected, or a new material takes longer to source. But we’ll always be upfront about it. Transparency matters to us as much as it does to you.
Ever bought shoes that looked amazing online but felt like cardboard when they arrived? Yeah, we’ve been there too. That frustration is exactly why we built this brand. We wanted a place where you could shop without guessing—where every pair is designed for real life, not just a photoshoot.
Take Sarah, one of our earliest customers. She wrote to us saying she’d given up on heels until she tried ours: “I wore them to my sister’s wedding—danced for 5 hours and didn’t want to kick them off!” Stories like that? They’re why we do this.
Our designs are born from everyday moments. That time you had to sprint through the airport? That inspired our lightweight, breathable styles. The office party where you needed to look polished but still mingle comfortably? That’s where our sleek yet supportive silhouettes came from. Even our rugged options were dreamed up after a team hiking trip gone wrong (let’s just say soggy socks were involved).
We’re constantly tweaking and improving based on your feedback. Like when Mark emailed suggesting wider widths—now they’re our bestsellers. Because at the end of the day, this isn’t just our brand. It’s yours too.
So whether you’re here for shoes that can keep up with your adventures or just something that won’t hurt by lunchtime, welcome. We’ve been waiting for you.
